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Terms of use

Last updated 1 May 2025

These terms cover use of the SinoAds website, applications to join, and programmes operated on the network by SINOADS LTD. By applying or using a programme you agree to them, together with any programme agreement (IO) you sign.

Scope

SinoAds is a performance affiliate network for advertisers, publishers and agencies. SINOADS LTD issues programme invoices in GBP from London.

Applications and accounts

Joining is by application. We may create a pending workspace login, then attach programmes after a store or channel is approved. We may decline or pause an application that does not fit the network.

Advertisers

  • Provide a live store URL, a commission model, and English claims publishers may use.
  • Approve or reject pending conversions inside the cookie window on the programme.
  • Pay GBP invoices issued by SINOADS LTD against approved rows, including the network overlay stated on the programme agreement.

Publishers

  • Promote only programmes you are approved onto, using the English brief and traffic rules on that programme.
  • Send shoppers to the brand’s store with the link we issue for that programme.
  • Commission is due on approved conversions after month-end cut-off, holdback and the payout calendar.

Agencies

  • Name the client brand as the advertiser on the programme file.
  • You operate the programme under these terms and the programme agreement; the client remains the advertiser of record.
  • Client finance pays GBP invoices against that programme, including network overlay and holdback on the published calendar.

Invoices and payouts

Approved sales close at month-end. GBP invoices go out by the 10th. Publishers are paid by the 21st via Wise or UK bank once the payout minimum is met, and that payout is not held until the advertiser’s invoice is paid. A month-end holdback covers returns and is released on the following cycle. Open invoices remain payable if a programme pauses.

Acceptable use

  • Do not use the network for fake traffic, misleading claims, or a destination that is not the brand’s real store.
  • Advertisers, publishers and agencies must honour contracted programmes, including commission, cookie windows and traffic rules on the file.
  • Do not attempt to access another partner’s workspace, scrape private programme data, or interfere with validation or invoicing.

Suspension and end

We may suspend a publisher, programme or account for restricted traffic, unpaid invoices, or breach of these terms. Either side may end a programme under the programme agreement; rows already approved stay on the invoice trail.

Brand and content

Brands keep their marks and store content. Publishers keep their own channel content. SinoAds may use partner names and programme marks on the network roster and workspace as needed to operate the programme.

Liability

SINOADS LTD operates the network layer: programmes, validation and invoicing. Brand store content, product quality, publisher creative and campaign performance sit with the advertiser and publisher. Our liability for the network service is limited to fees paid to us for the affected programme period, except where law does not allow a limit.

Changes

We may update these terms for the network. The date under the title is the current version. Material changes that affect live programmes are sent to the contacts on those programmes.

Appeals and compliance

Programme or validation disputes go to [email protected]. We reply on working days.

Governing law

These terms are governed by the laws of England and Wales. Courts of England and Wales have exclusive jurisdiction, unless a programme agreement says otherwise.